Overcoming today’s very real business challenges for long-term care (LTC) organizations requires a strategic commitment to safety and quality management which can be an effective source of competitive advantage and brand differentiation.
COVID-19 has shaken the trust in infection control and safety that seniors and their families place with senior care organizations like yours. 49% of seniors don’t trust safety at senior care organizations according to a recent survey. This broken trust is having a major impact on census, staff morale, and relations with residents and their loved ones.
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